Cataluña, Carlos Alberto Rendón and Francesc Figuls, van a lanzar, Los Empresarios del sector del ocio a new brand of sportswear bajo el nombre “Lamin Yamal”. Despite the obvious association of the name with the young player of FC Barcelona, this brand es completie independent tanto del club como del propio footballer.
Those responsible for the project assured Confidential Digital that there is no commercial connection with the player or the Blaugrana team.
Its goal is to position itself as an autonomous brandfocusing on quality and design, not on the connection with football figures. This new sportswear line is aimed at the public who value fashion and functionality in their sportswear and everyday wear.
Register in multiple countries
Currently, the brand is being registered. According to the obtained documents Confidential DigitalThe application regarding the use of the name 'Lamine Yamal' for advertising purposes and clothing products was submitted on October 16. Behind this operation are the aforementioned entrepreneurs Rendon and Figuls. a total of 210.72 euros to formalize this registry in Spain.
No se han centrado unique en el mercado español, ya que los empresarios They have expanded their strategy to other areas. During this process, by the way, they discovered that in parallel, a Portuguese citizen and a British citizen also registered the name of the young star of the “Barcelona” club in their countries.
An expanding project
Carlos Alberto Rendón and Francesc Figuls have long run several companies in the leisure sector in Catalonia. Con esta incursión en la moda deportiva, esperan diversificar sus inversiones and benefit from the growth of this sector. Choosing the name “Lamin Yamal” is not only to attract the attention of the market, but also A proposal to connect with a young audience y amante del deporte.
The brand is currently in development and details regarding launch, launch date and distribution channels are yet to be announced. Sin embargo, you expect that en los próximos meses haya más novedades.