TikTok exit lists: LoudT is the best choice for 'centuries'.

TikTok exit lists: LoudT is the best choice for 'centuries'.

La Generación Z, he centuries, He is immersed in digital technology that is shaping his consumption habits and form of communication. They are the original chameleons of platforms that fit naturally into every social network. Are you cute? TikTok, of course. It's no coincidence that 60% of users were born between 1995 and 2010.

With more than 11 million videos uploaded every day, TikTok has established itself as a vibrant community that beats to the beat of music. tendencies y las choreographies virales dominar la escena. Hay tanto artistas consecrados que buscan ampliar su publico, como aspirantes que desean mostrar su fdown y ansían become the new stars of the sound panorama.

In order to connect with this generation full of energy, Banco Santander called last July with the intention of recruiting the best musical talents and creating the first international group born on TikTok. Go ahead hashtag #LouderTogether, candidates from Spain, Argentina, Brazil, Uruguay, Chile, Mexico and Portugal Virtual virtual escenario for red social networks. An initiative where the business demonstrates its desire to support talent and act as an enabler for its customers – and non-customers – to realize and realize their dreams.

The group reunited in Barcelona to give life to their first single, Dime, recorded in the iconic studio where Rosalia's multifaceted magic was distilled.

Inspired by Rosalia

The selected cinco are Jesús Tejada (Spain), Yozi (Mexico), Guadi (Uruguay), Onofre (Brazil) and Mora (Argentina). La banda ha sido bautizada como LoudT, tomando así is notbre del hashtag que dio origen a est emotionete aventura. Each member brings a unique style and is ready to combine their talents into an original sound that promises to conquer the world.

Reunite for Barcelona unmarried DimeEngraved in the iconic studio where Rosalia's multi-faceted magic is distilled into an album, Of course say the y part Motomami. This space, where inspiration flowed wildly, the band created a sound and a fresh and actual song que captura la esencia de la música urbana, poniedo todo el corazón, la pasión y la fuerza.

Additionally, to make this release truly epic, LoudT has partnered with expert audio producer White Horse. underground que eniende a la perfección How to connect with the young public. With more curriculum than Resolver, he has worked with big stars like Duki, Peso Pluma, Nathy Peluso, Bizarrap and Amaia.

And advised by Omar Montes

But that's not all. LoudT also went to the famous Metropol de Madrid studios to collaborate with the incomparable Omar Montes. Con su ímpetu contagioso y su labia, el cantante madrileño transformed el ambiente del studio. He shared valuable advice and personal experience with emerging artists, teaching them to channel their originality and emotions through music. Lo que vivieron los cinco compones del groupo fue una authentica master class De cómo movese en la Industria musical, maestro de ceremonias with Omar.

After a journey full of creativity, learning and good vibes, LoudT has concluded its journey with the explosive primer “Dime”. unmarried and a music video that promises to take music to another level. With this presentation, the band won't be able to win any solo busca hearts.

Gen Z is empowered through music

Of course Juntos sonamos más altoOrganized by Banco Santander, it has become an honest search for musical treasures. The initiative had a clear goal: to discover and reunite the best talents of the seven countries where the bank operates, to give them the opportunity to record songs and music videos in a professional studio.

Brand's engagement with the group was intimate and enriching for all. It is 100% suitable for this. Created and led by the same GenZetas. Nosotros les hemos dejado trabajar y componer como lo hacen en redes sociales, con absolute flexibility and freedom

Nathalie Picquot, Global Director of Corporate Marketing, Brand Experience and Digital Engagement at Banco Santander

Thousands of participants joined this exciting challenge, filled with courage and strength in every note. After a rigorous selection process that assessed not only their musical ability, but also their personality and charisma, five candidates were selected to take their creativity to the next level.

“Brand's exposure to the group was authentic and enriching for all.” It is 100% suitable for this. Created and led by the same GenZetas. Nosotros les hemos dejado trabajar y componer como lo hacen en redes sociales, con absolute flexibility and freedom. Our function was to encourage this first step to achieve your dreams, to facilitate the opportunity to create a band, compose a song and music video and turn them into protagonists”, commented Nathalie Picquot, Global Director of Brand, Corporate Marketing. Banco Santander's experience and digital signage.

The initiative had a clear goal: to discover and reunite the best talents of the seven countries where the bank is present.

Banco Santander: global, rhythm local

Banco Santander celebrates connecting with young people around the world. The enterprise took an innovative twist on entertainment strategy, focusing on creating a brand story that emphasized the connections between people, ideas and tools. Globally, you can assert with different expressions: It starts here, Es el momento, Começa agora.

But there is nothing. The strategy seeks to resonate in the daily lives of new generations. In countries like Brazil, Chile and Spain, Banco Santander has chosen music as a bridge to communicate and communicate with its customers. Thus was born Santander SMusic, a platform that connects thousands of users with exclusive content, festivals and music events. A place to enjoy good music. A thriving community that celebrates diversity and creativity. Through this tool, users can get unique experiences, from meetings with emerging artists to the opportunity to attend unforgettable concerts. The perfect opportunity to immerse yourself in rhythm and energy.